Even William Shatner thinks calling his show Bleep My Dad Says is a bad idea.
"You know what I wish? I wish they'd call it 'Sh--,'" Shatner said of his upcoming CBS sitcom $#*! My Dad Says during Wednesday's fall TV previews. The network is referring to the show with the more family-friendly moniker "Bleep My Dad Says."
"The word sh-- is all around us," he continued.